Design has always been my passion. From an early age, I was drawn to the power of visual storytelling and its ability to bring brands to life. Today, as a brand strategist, graphic designer, illustrator, and surface designer, I help businesses stand out with compelling brand identities that leave a lasting impact.

With over a decade of experience, I have worked with local and international clients across various industries, crafting strategic and visually striking branding solutions. Whether developing a brand identity, logo, packaging, or editorial design, my goal is to create designs that are not only aesthetically appealing but also meaningful and functional.

Beyond branding, I specialize in lettering, surface design, illustration, and pattern design, which can be seamlessly integrated into branding projects or licensed for various applications such as packaging, textiles, and digital media.

I am based in San Diego, CA, but my creative reach extends globally. No matter where you are, I am committed to helping your brand communicate its story with clarity, uniqueness, and impact.

 

​What makes me different?

My work is fueled by passion, creativity, and an unwavering commitment to excellence. I believe in hard work, attention to detail, and a positive, collaborative approach to every project. My goal is not only to deliver outstanding design solutions but to ensure that my clients feel confident, inspired, and excited about their brand.

What sets me apart is my background in interior design, where I spent ten years designing commercial, business, and residential spaces. This experience refined my eye for composition, spatial balance, and conceptual thinking—elements that I now bring into my branding work. My ability to see the bigger picture and translate ideas into visually compelling narratives is what makes my design approach unique.

If you're looking for a dedicated and passionate designer to build or elevate your brand, let’s connect!

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Skills

~ Brand Identity & Strategy – Logo Design, Visual Identity, Corporate Identity, Visual Mockups
~ Graphic Design & Art Direction – Packaging Design, Editorial Design, Layout, Concept Design
~ Illustration & Lettering – Hand-Lettering, Digital Illustration, Custom Artwork
~ Surface & Pattern Design – Textiles, Print, Licensing for Products
~ Motion Graphics & Video Editing – Dynamic Storytelling for Digital Media
~ Environmental & UI Design – User Interface, Branding for Spaces

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Let's Create Something Amazing!
If you’re looking to collaborate on a branding project, license a design, or discuss a freelance opportunity, feel free to reach out at raquelsuttongd@gmail.com

For more about my work experience, visit my LinkedIn profile.